Pathaan: The blockbuster earnings of ‘Pathan’ have not come easily for Yash Raj Films. Before this, his four films back to back were battered at the box office.
Yash Raj film’s ‘Pathan’ has rocked the box office. Shah Rukh Khan, Deepika Padukone and John Abraham’s film has completed 50 days in theatres. Hindi’s highest grossing film has been made. Along with this, it is also going to be released on the OTT platform. In this way, the most happening ‘Pathan’ of 2023 was not easy for Yash Raj Films. Earlier this renowned production house had suffered five setbacks one after the other. Its last superhit film in 2019 was War. In which Hrithik Roshan and Tiger Shroff were seen. After this, till the release of Pathan, none of its films could collect color at the box office.
Rani Mukherjee’s ‘Mardaani 2’ in Yash Raj’s 2019 which was a hit at the box office. But the films released after this could not catch the speed at the box office window. Siddhant Chaturvedi, Rani Mukherjee and Saif Ali Khan ‘Bunty Aur Babli 2’ released in 2021 after waiting for the Corona lockdown. But the film flopped badly at the box office. The audience rejected the film outright. Made in a budget of about Rs 45 crore, the film could not extract even half of its cost from theatres.
After this, Yash Raj’s favorite Ranveer Singh brought ‘Jayeshbhai Jordaar’ on May 13, 2022. The film badly disappointed the audience. Not only this, the film’s producers also disappointed at the box office. With a big budget of Rs 90 crores, this film could earn only Rs 25 crores and proved to be a big setback for the production house.
After this, on June 3, 2022, Akshay Kumar and Manushi Chillar’s grand film ‘Samrat Prithviraj’ was released. With a budget of more than Rs 250 crore, this film also failed to attract the audience at the box office. Due to poor direction, acting and treatment, the film sank and could collect only Rs 90 crores. This was a big blow for Yash Raj Films.
But the picture did not seem to change. After this, Shamshera was released on July 22, 2022. It was a period drama action film. This too could not go down well with the audience. Due to being a very raw film, the film with a budget of Rs 150 crore could earn only Rs 63 crore at the box office.
Anyway, Yash Raj Films did not release any of its films directly on OTT and all films were banned for release in theatres. But Pathan changed his fate. Pathan released across the cinema halls on January 25, 2023 and there was no looking back. With a budget of Rs 240 crore, this film has earned more than Rs 1000 crore. Now Yash Raj Films’ next film is ‘Tiger 3’ and fans have high expectations from this film as well. Salman Khan and Katrina Kaif are in the lead role in the film.