Considered to be India’s largest customer of diamond jewelery and cut-polished diamonds, there is a good demand for diamond jewelery in the US these days. Due to this exports from India have also increased. Nowadays, due to the demand for diamond edged watches and 3D face jewelry in the US, Surat jewelers are getting orders in large numbers.
Before Corona, about 500 articles of this type of jewelery were exported per month from Surat, which has now reached about 5000. According to diamond traders, the demand for jewelry has increased among the black people of America after Corona. Especially the demand for hip-hop jewelry has increased. He is fond of wearing jewelry-added on expensive watches. The businessmen of America send the design Surat according to the demand and the demand business here prepares the jewelery of their choice.
When the government helped in America, the demand for jewelery increased
During Corona, the demand for jewelery in America had decreased completely, but now the market is gaining momentum again. Now orders are coming from America. It is said that during Karona, the government there had helped the people financially. After this, after improving the situation there, the demand for jewelery with cut and polished diamonds has increased for the last six months.
Diamond units increased from 300 to 500 in Surat
Diamond jewelery business has increased since Corona in Surat. Due to the closure of diamond business in Mumbai during Corona, the orders received by diamond entrepreneurs could not be completed on time. For this, diamond entrepreneurs have started their factories in Surat as well. Before Corona, there were about 300 diamond units in Surat, which have now increased to more than 500. Many units are in the vicinity of Sachin and many are in Katargam and Varachha area.
After Corona, people are looking for an alternative to China. In the US, foreign buyers have turned to India after levying 22% duty on China-imported jewelry. Since Corona, 200 new jewelery manufacturers have come to Surat. Exports from Surat have increased due to the craze of installing diamonds and jewelery on precious watches like Rolex in America.
-Jayanti Savalia, Head, Surat Diamond Jewelery Asst.
The demand for jewelery has increased in America after Corona. There is a demand for hip-hop jewelry among the black people there. He prefers to wear jewelry-added on expensive watches. The price of these watches starts from 10 lakhs. They tell the design according to their choice. We send the jewelery of that design or sometimes they send the watch. Presently 5000 articles are being exported from Surat every month.
-Vijay Mangukia, Surat Diamond Jewelery Association