Sudhir Kumar. Elections are usually fought on many issues like poverty, unemployment, education, health, environment and internet. Hardly anyone could have imagined the problem of hair fall or baldness becoming an important election issue in any country. However, regarding the upcoming presidential election in South Korea, Democratic Party candidate Lee Jae-myung has surprised not only his opponents, but the whole world by making it his election issue. In fact, about 10 million people (20 percent) of South Korea, with a population of 50 million, are suffering from hair loss or baldness. That’s why Lee Jae-myung is getting a lot of support from this class. In his election address, he is also assuring that he will try to provide financial assistance to the people on the treatment of baldness. In fact, the importance of hair in enhancing the overall personality of a person cannot be underestimated in any way.

Having hair in proper condition on the head works to increase confidence in personal and professional life. Although on the other hand being bald or having less hair on the head never means that it becomes a hindrance in the path of success, progress and happiness of the person. Hair growth and breakage are both natural processes. According to the American Academy of Dermatology, the loss of 100 hairs per day is also common. However, a large number of people are falling prey to it due to genetic, disordered lifestyle, stress, use of contaminated drinking water, pollution, diseases and side effects of medicines. Many chemical-laden products that claim to make hair thicker and prevent breakage also work to damage hair. According to a survey, a large population in India is troubled by the problem of hair loss.

What is worrying is that gradually it is becoming a psychological problem, which is taken advantage of by companies making hair related products and doctors and clinics doing hair protection and growth treatments. The hair loss treatment business in the country has grown with an annual growth of 11.94 percent in the last five years. The problem of hair fall or baldness is called alopecia in medical language. This is a common problem all over the world. In such a situation, if the hair starts falling rapidly, in such a situation, emphasis should be given to be alert and to improve the lifestyle. Instead of getting caught in the illusion of advertisements claiming to get rid of baldness, emphasis should be on making your life purposeful. In fact, a person’s behavior, work and productivity are his real capital.

(The author is a research scholar at BHU)

Edited By: Neel Rajput